I’m going on vacation next week, so I’ve been slamming through hurdles as fast as I can. So far this month I’ve designed 11 bookmarks (10 which had multiple designs per side), 3 posters, 2 banners, 2 postcards, digital signs, email designs, editing web pages, scheduling social media, and editing images left and right. Then I swung out my rubber cement and glued down two posters.
The coolest thing by far was getting to take photos of the children’s librarians. Then our local fire chief took the camera from me and told me to go hop in the photo. I’m often left out of cool photos as the photographer of things, so this was an unexpected joy.
While this graphic design stuff was happening, I was also working hard on following up on all those emails. I had some cool ideas recently, but of course, this means I have to write it up. We had our annual stats review this week too. I spent 90 minutes compiling a picture of how our social media, emails, website, and Digital Media Lab has done. The week is just half over. I’ll have to continue to hustle as fast as I can over the next two days!
No images of today’s work since I tossed out most of it when I was finished with the design process. My tasks for the day were to create a print ad and a double-sided bookmark. For the ad, I created 11 layouts. The first two were digital versions of the sketches that were handed to me. From there, I worked out different arrangements of text, font sizes, colors, adding a border, adding images, until I came upon the final design which was accepted. As you scroll through the previous designs, you can see how I slowly tipped my chessboard towards it. Each idea sliding downwards until I arrived at the final image.
I printed out the proofs, marked my two favorite, scribbled a note of guidance, and left them on the requester’s desk. Later, when I returned to pick up the pieces, he had also chosen my favorite one. While checking and re-checking the layout back in InDesign, I got frustrated with the tools. I nabbed the metal ruler from my colleague’s desk and held it up to my iMac’s surface. Then I slowed nudged the text box into place.
For the bookmark, I had looked at the theme idea last week in some confusion. I poked around on the web and found a bunch of photos for a moodboard of sorts and uploaded it the shared drive. On Friday, my colleague wrote back that I was close, but not quite right. I took her words, spent 2 minutes googling and found a lovely stock illustration. She loved it.
Today I started the work of creating a bookmark from that image. I’ll admit, these bookmarks aren’t quite the thing of dreams. I’m a little crunched for time, so it’s more important to get them done than perfect. For this project thought, I made a dozen or so layouts with different words and color choices. Sent it over. After lunch I had my response back. I then laid out 4 or so designs for the back and sent it back. Hopefully tomorrow I’ll get the sign-off so I can mark it as done.
We’re pushing a deadline of Friday here for these ten bookmarks. I’ve gotten works-in-progress drafts for six of them now. Once staff sign off on them, I can move them to the finish pile. The goal is to have all of them back from the print shop by September 1st for National Library Card Sign Up Month.